This is one of the most overlooked reasons professional speakers fail. As obvious as it seems, most speakers bypass it or take it for granted. Making at the 6 or 7 figure level as a speaker is equivalent to becoming a 6-7 figure actor or singer. Not many succeed, but it’s often because they fail to understand the business they’re attempting to conquer. In this series, I’m dissecting the most common mistakes that speakers make that ultimately ends up costing them a career. #professionalspeaking #publicspeaking #personaldevelopment